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Mason Murer Fine Art
was opened in May of 2004 by gallery owner Mark Mason Karelson
and art collector Glenn Murer. The two businessmen had been
developing a relationship over the years: Karelson owned The
Modern Primitive Gallery in Atlanta’s Morningside neighborhood,
and Murer, a developer and entrepreneur, was a frequent customer.
At Modern Primitive, the focus had long been on folk and outsider
art, but the two men shared an interest in emerging artists.
Karelson had begun showing more contemporary work, broadening
the scope of his roster, and Murer was collecting the works
of local talent. They frequently discussed launching a new gallery
space that would allow for a wide range of discipline and content,
from the commercial to the experimental, and the opportunity
came when one of Glenn Murer’s large commercial properties
became available.
The
24,000 square foot space on Armour Drive was a bit off the beaten
path, but it was convenient to the concentration of interior
design businesses in the area, and large enough to accommodate
several galleries, or possibly even a mix of exhibition spaces,
artist studios, and food service. Karelson and Murer met with
architect Amy Landesberg to discuss the possibilities. Eventually,
it became clear that the only way to proceed was to create a
single massive gallery space unlike anything else in the Southeast.
The challenge then became how to best convert the unstructured
industrial space into a venue that allowed for the display of
painting, sculpture, and photography without overwhelming the
viewer.
Landesberg decided that the large uninterrupted interior of
the building needed to be subdivided into small, intimate spaces
that would allow for the exhibition of small format works as
well as larger paintings, sculpture, and installation pieces.
Instead of carving the space into a warren of rooms and hallways,
the final design called for a series of freestanding pods, each
creating a semi-enclosed gallery within the gallery. These white
roofless structures vary in size, shape, and height, creating
the illusion of a minimalist walled city arranged around a central
plaza, which constitutes the main gallery. This allows for the
staging of multiple shows at the same time. The pods also feature
carefully aligned portals, creating intriguing lines of sight,
allowing a viewer in the main gallery a glimpse of several exhibits
simultaneously.
Mason Murer Fine Art has become an art and special event destination,
hosting several exhibitions a year and showcasing a wide range
of work from the Southeast and around the world. Its unique
interior has made the gallery an in-demand venue for corporate
parties, non-profit fundraisers, and cultural events. The gallery
business has also become a platform for the launching of other
cultural and non-profit enterprises. Mason Murer Fine Art is
also a part of the Atlanta
Gallery Association.
In the summer of 2006, Mark Karelson launched Embrace:
The Fine Art Fair of the National Black Arts Festival. Created
as a showcase for fine art from the African Diaspora during
the citywide NBAF,
the fair is now an annual event with galleries from around the
United States and the world coming to show and sell their work.
The large, multi-exhibitor event takes full advantage of Mason
Murer Fine Art’s unique interior layout. The fair continues
to partner with the NBAF to market to a wide audience and hold
special panel discussions and other events.
The African
Children's Art Project is a non-profit aid organization operating
out of Mason Murer’s facilities. ACAP works with artists
in Kenya to provide art education and financial assistance to
orphaned and destitute children. Artwork created by the children
is available for purchase at the gallery, and at the organization’s
website. |